Privacy Notice

This privacy notice tells you what to expect us to do with your personal information.

Our contact details
What information we collect, use, and why
Lawful bases and data protection rights
Where we get personal information from
How long we keep information
Who we share information with
Sharing information outside the UK
How to complain

You should read this privacy notice in conjunction with our individual brand information, which is published on our associated brand websites.

1 / Our contact details

You can contact us by post at the following address:

Unit 1
Station Yard Workshops
Alston
Cumbria
CA9 3HN
United Kingdom

You can contact us by telephone:

+44 1434 422900

You can contact us by email:

enquiries@cwbusinessgroup.com

2 / What information we collect, use, and why

We collect or use the following information to provide services and goods, including delivery:

Names and contact details
Addresses
Purchase or account history
Payment details (including card or bank information for transfers and direct debits)
Account information
Information relating to loyalty programmes
Website user information (including user journeys and cookie tracking)
Photographs or video recordings
Call recordings
Records of meetings and decisions
Information relating to compliments or complaints
Information relating to sponsorship

We collect or use the following information for the operation of customer accounts and guarantees:

Names and contact details
Addresses
Payment details (including card or bank information for transfers and direct debits)
Purchase history
Account information, including registration details
Information used for security purposes
Marketing preferences

We collect or use the following information to prevent, detect, investigate or prosecute crimes:

Names and contact information
Customer or client accounts and records
Video and CCTV recordings of public areas (including indoor and outdoor spaces)
Video and CCTV recordings of private or staff only areas
Call recordings
Financial transaction information
Information relating to health and safety

We collect or use the following information for service updates or marketing purposes:

Names and contact details
Addresses
Marketing preferences
Recorded images, such as photos or videos
Purchase or viewing history
IP addresses
Website and app user journey information
Information relating to sponsorship
Records of consent, where appropriate

We collect or use the following information for research or archiving purposes:

Names and contact details
Addresses
Recorded images, such as photos or videos
Call recordings
Purchase or viewing history
IP addresses
Website and app user journey information
Personal information used for administration of research
Personal information used for the purpose of research
Records of consent, where appropriate

We collect or use the following information to comply with legal requirements:

Name
Contact information
Identification documents
Financial transaction information
Any other personal information required to comply with legal obligations
Health and safety information

We collect or use the following information for recruitment purposes:

Contact details (eg name, address, telephone number or personal email address)
Date of birth
National Insurance number
Copies of passports or other photo ID
Employment history (eg job application, employment references or secondary employment)
Education history (eg qualifications)
Right to work information

We collect or use the following personal information for dealing with queries, complaints or claims:

Names and contact details
Address
Payment details
Account information
Purchase or service history
Video recordings of public areas
Video recordings of private or staff only areas
Call recordings
Witness statements and contact details
Relevant information from previous investigations
Customer or client accounts and records
Financial transaction information
Information relating to health and safety
Correspondence

3 / Lawful bases and data protection rights

Under UK data protection law, we must have a “lawful basis” for collecting and using your personal information. There is a list of possible lawful bases in the UK GDPR. You can find out more about lawful bases on the ICO’s website.

Which lawful basis we rely on may affect your data protection rights which are set out in brief below. You can find out more about your data protection rights and the exemptions which may apply on the ICO’s website:

Your right of access - You have the right to ask us for copies of your personal information. You can request other information such as details about where we get personal information from and who we share personal information with. There are some exemptions which means you may not receive all the information you ask for. Read more about the right of access.
Your right to rectification - You have the right to ask us to correct or delete personal information you think is inaccurate or incomplete. Read more about the right to rectification.
Your right to erasure - You have the right to ask us to delete your personal information. Read more about the right to erasure.
Your right to restriction of processing - You have the right to ask us to limit how we can use your personal information. Read more about the right to restriction of processing.
Your right to object to processing - You have the right to object to the processing of your personal data. Read more about the right to object to processing.
Your right to data portability - You have the right to ask that we transfer the personal information you gave us to another organisation, or to you. Read more about the right to data portability.
Your right to withdraw consent - When we use consent as our lawful basis you have the right to withdraw your consent at any time. Read more about the right to withdraw consent.

If you make a request, we must respond to you without undue delay and in any event within one month.

To make a data protection rights request, please contact us using the contact details at the top of this privacy notice.

Our lawful bases for the collection and use of your data

Our lawful bases for collecting or using personal information to provide services and goods are:

Consent - we have permission from you after we gave you all the relevant information. All of your data protection rights may apply, except the right to object. To be clear, you do have the right to withdraw your consent at any time.
Contract – we have to collect or use the information so we can enter into or carry out a contract with you. All of your data protection rights may apply except the right to object.
Legal obligation – we have to collect or use your information so we can comply with the law. All of your data protection rights may apply, except the right to erasure, the right to object and the right to data portability.

Our lawful bases for collecting or using personal information for the operation of customer accounts and guarantees are:

Consent - we have permission from you after we gave you all the relevant information. All of your data protection rights may apply, except the right to object. To be clear, you do have the right to withdraw your consent at any time.
Contract – we have to collect or use the information so we can enter into or carry out a contract with you. All of your data protection rights may apply except the right to object.
Legal obligation – we have to collect or use your information so we can comply with the law. All of your data protection rights may apply, except the right to erasure, the right to object and the right to data portability.

Our lawful bases for collecting or using personal information to prevent, detect, investigate or prosecute crimes are:

Legal obligation – we have to collect or use your information so we can comply with the law. All of your data protection rights may apply, except the right to erasure, the right to object and the right to data portability.

Our lawful bases for collecting or using personal information for service updates or marketing purposes are:

Consent - we have permission from you after we gave you all the relevant information. All of your data protection rights may apply, except the right to object. To be clear, you do have the right to withdraw your consent at any time.
Contract – we have to collect or use the information so we can enter into or carry out a contract with you. All of your data protection rights may apply except the right to object.

Our lawful bases for collecting or using personal information for research or archiving purposes are:

Consent - we have permission from you after we gave you all the relevant information. All of your data protection rights may apply, except the right to object. To be clear, you do have the right to withdraw your consent at any time.

Our lawful bases for collecting or using personal information for legal requirements are:

Legal obligation – we have to collect or use your information so we can comply with the law. All of your data protection rights may apply, except the right to erasure, the right to object and the right to data portability.

Our lawful bases for collecting or using personal information for recruitment purposes are:

Consent - we have permission from you after we gave you all the relevant information. All of your data protection rights may apply, except the right to object. To be clear, you do have the right to withdraw your consent at any time.
Contract – we have to collect or use the information so we can enter into or carry out a contract with you. All of your data protection rights may apply except the right to object.
Legal obligation – we have to collect or use your information so we can comply with the law. All of your data protection rights may apply, except the right to erasure, the right to object and the right to data portability.

Our lawful bases for collecting or using personal information for dealing with queries, complaints or claims are:

Consent - we have permission from you after we gave you all the relevant information. All of your data protection rights may apply, except the right to object. To be clear, you do have the right to withdraw your consent at any time.
Contract – we have to collect or use the information so we can enter into or carry out a contract with you. All of your data protection rights may apply except the right to object.
Legal obligation – we have to collect or use your information so we can comply with the law. All of your data protection rights may apply, except the right to erasure, the right to object and the right to data portability.

4 / Where we get personal information from

We get personal information from the following sources:

Directly from you
CCTV footage or other recordings
Schools, colleges, universities or other education organisations
Publicly available sources
Previous employers
Suppliers and service providers

5 / How long we keep information

We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected - including to meet any legal, accounting, or reporting requirements.

In general:

Customer account and order information is retained for up to 7 years to comply with tax and business record-keeping obligations.
Enquiry or contact form submissions may be retained for up to 12 months, unless a further relationship is established.
Marketing preferences and email opt-in details are retained until you unsubscribe or request deletion.

When data is no longer needed, we securely delete or anonymise it. You may request deletion of your personal data at any time, subject to any legal obligations we must comply with.

For more information on how long we store your personal information or the criteria we use to determine this please contact us using the details provided above.

We only share your personal data when necessary to operate our business, provide our services, or comply with legal obligations. We do not sell or rent your personal data to third parties.

Your data may be shared with trusted third parties in the following situations:

Email and communication platforms – to send order confirmations, customer service messages, or updates (e.g. email providers or helpdesk systems).
Payment processors and banking providers – to process orders, issue refunds, or receive payments (e.g. PayPal, Stripe, or bank transfers).
Accounting and compliance services – to manage financial records and fulfil our tax and reporting obligations (e.g. our accountants).
Delivery and courier services – to fulfil your orders and provide delivery tracking (e.g. Royal Mail, DPD, or similar services).
IT service providers – who help maintain and support our website, systems, or data security.

All third parties we work with are required to respect the security of your personal data and to process it lawfully, only as instructed by us and for specified purposes.

7 / Sharing information outside the UK

Some of the third-party service providers we use may store or process your personal data outside of the United Kingdom (for example, in the European Economic Area or the United States).

When this happens, we ensure that your data is protected in line with UK data protection law. This means we will only transfer your personal data where:

The country has been deemed to provide an adequate level of data protection by the UK government, or
We have put in place appropriate safeguards, such as Standard Contractual Clauses or legally binding agreements, to ensure your data is treated securely and in accordance with this privacy notice.

You can contact us for more information about these safeguards or to request a copy of the relevant contractual clauses.

8 / How to complain

If you have any concerns about our use of your personal data, you can make a complaint to us using the contact details at the top of this privacy notice.

If you remain unhappy with how we’ve used your data after raising a complaint with us, you can also complain to the ICO.

The ICO's address is:

Information Commissioner’s Office
Wycliffe House
Water Lane
Wilmslow
Cheshire
SK9 5AF

You can contact the ICO by telephone:

+44 303 123 1113

You can make a complaint via the ICO's website:

https://www.ico.org.uk/make-a-complaint

This privacy notice was last updated on 11 September 2025.